Semiotics is the likeness of signs to one another.
For example, if you see a giant red stop sign, it'll remind you of other things, and it'll make you think of different things it can mean.
It's not necessarily a logo, it can even be a colour that links you onto something else with a similar meaning.
For example, if you see a giant red stop sign, it'll remind you of other things, and it'll make you think of different things it can mean.
It's not necessarily a logo, it can even be a colour that links you onto something else with a similar meaning.
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